AAH! A YETI!

There is! Seriously!

Skoda’s latest machine to rev out of their factory doors is called Yeti.  Archibald Ingall Stretton are in charge of their digital marketing and approached us a few weeks ago with a brief: The Yeti needed a more picture-book feel, in order to appeal to Mum’s.

Our Karen Cheung was perfect for the task!  She drew various illustrative parts and hand-painted them before sending them to AIS’s digital department for a breath of life.  There will be 3 pop-up-book-like digital banner campaigns featuring Karen’s fantastic artwork.

We’re excited to reveal the first has just gone live – go to: http://www.whatcar.com/Search/yeti/ and pull on the tabs!

Pizza Express – Lettering in Dough!

jelly hello!

October has seen Pizza Express throw some fantastic deals at their customers; and displayed some rather tasty artwork by Alison Carmichael.

Work Club approached Alison a few months ago with the idea for dough lettering.  jelly worked along side Pizza Express’s very own “Dough Master” to shoot a very large batch of dough with Alison’s letters cut out…

jelly soon realised that this wasn’t the way forward, and another shoot was organised with a real Pizza Express Chef – and the lettering was re-touched later.

If you’d like to see the version online – and of course, get some cheap pizza deals! – go to www.pizzaexpress-offers.co.uk

Acer receives the Brand Nu treatment

jelly hello!

Our fantastic Brand Nu recently provided his artistic touch to Acer laptops. His illustrations were used on a 20-page supplement in the September Windows Now Magazine.

“I had open reign how to interpret the brief, which resulted in mixture of photography, handrawn and simple vectors to emphasise the perspective and user stories. The work was very enjoyable, it gave me a platform to try yet again to push the trademark ‘Brand Nu’ style in different direction”.

You can see more on his blog here!

Work Spotting: Samsung in the Shortlist!

Good Morning!

We were really excited to see our latest artwork by Neil Duerden in the Shortlist magazine this morning.

The Freedom campaign for latest Samsung X-Series laptop was directed by our friend Kelly Sands at Beattie McGuinness Bungay. Neil was asked to illustrate and express the freedom of having 9 hours of battery life on the laptop; we think he did a fantastic job!

Click on the image for a larger size – or, if you grabbed a Shortlist on your journey this morning, check it out in it’s full glory!

The fantastic guys at the Shortlist Magazine just tweeted me their digital version of today’s issue! If you’d like to see Neil’s work online click here and flick through to page 51!

The Dollop of Life

Not so long ago, the London agency Krow approached jelly and Alison Carmichael to come up with some squidgy, creamy type for the new Hellman’s print campaign.

Alison created all the headlines by hand and then collaborated with jelly’s in-house digital type gurus to create a font for the body copy of the Ad, that could be easily amended and used for future work.

The final result… some really yummy-looking adverts. Nom Nom!

Commerical real estate never looked so good!

Earlier this year we told you about our artwork featuring in the Business Superbrands Annual 2009.

For a while we were a little worried that our fantastic  green illustrations would never see a superbrand again… but luckily, “recession” doesn’t appear to be a word in CBRE’s dictionaries.

A few months ago our Tony Wilson and the jelly house team were back to illustrate the most recent advertising for the real-estate giant.

The various flat-colour and photo-realistic illustrations are featuring on their printed advertising material all over the place, so keep an eye out!!

Sim came to say hello!

Yesterday, we received a visit from our friend & illustrator Sim Marriott.

He flew all the way from Cornwall (yes, MILES away!) to visit jelly towers; check out his portfolio and tell us about what he’s been up to; oh, and drink our tea. Of course.

He reminded us that some of his work is currently being displayed on one of our client’s websites.  Our friends at DDB UK are showcasing their campaign for Kwik-Fit featuring Sim’s fantastic illustrated characters.  You can check it out here!

We can’t wait for Sim to come and visit us again!!

Check out the Brand Nu QV Melbourne campaign…

Back in May, our fantastic illustrator Brand Nu was approached by Filip Bjazevic, the Creative Director at Melbourne-based advertising agency, Launch Group .

They’d been developing campaigns for QV – a shopping precinct born from a collaboration of Australia’s 5 top architectural agencies – for a few years and wanted to incorporate illustration with their existing photography campaigns.

The campaign is being launched TODAY! Sadly, we can’t be there to take a look but we’re hoping to get some snaps any day now.  So, if you’re there – send them to us: michaela@jellylondon.com

Hand-lettering never smelt sooooo good!

One of the current campaigns that features Ms Carmichael’s gorgeous hand-lettering is for the latest ‘Twilight Sensations’ from Surf.

BBH approached us at the beginning of summer asking for some lettering with “organic elements, to create movement and intruige and beauty in the words”.

The lettering was used not only for the DM & poster campaign, but on the fantastic Surf Twilight Sensations: Shadows advertisement, viewable here!

The updated jelly website is now LIVE!

Hoorah!
After months of tweaks and hours of editing and uploading our artists new work we can finally unveil our latest version of our website to the world!

*NEW* features to look out for:
Work Section – has changed from a news page in order to show our projects more effectively.
Showreel – our freshest showreel is now available to view and request a copy!
Fantastic latest work – everything from flat illustration to 3D, digital stills, animation and live action.  We’ve even thrown in never-seen-before tests and in-situ shots!
plus… a link to our blog!

Check it out now!!