Wonka Wins 2 Gold Awards at the OC-Ad Awards Stateside

Neil Duerden has won two Gold awards at the OC Advertising Awards stateside for the Wonka Ice Cream Van art work he created.

His illustrations became a hybrid of Illustrator and Photoshop and were created at real size at 300dpi. The detail of the psychedelic artwork is astoundingly intricate; the pipes all interconnect to create a productive and whimsical feel to the experiential project that is perfect for the brand.

Earlier in the year the Van won a Platinum Award from the Creativity International Awards competition as well as these latest two Gold.

via Wonka Wins 2 Gold Awards at the OC-Ad Awards Stateside | blog | jelly illustration | jelly.

 

IBM: Cloud

Advertising agency, Ogilvy New York approached our creative Argentinian collective, Plenty to provide CGI elements for a IBM‘s latest Cloud campaign, featuring a multi-level, 3D building that would represent the global mid-size business community.

via IBM: Cloud | blog | jelly illustration | jelly.

 

Summer 2012 Montage Reel

Jelly London’s ‘Summer 2012’ montage reel features clips from across our entire roster of directors and animators!

We selected the best clips highlighting the full diversity of our talent, including CGI, 2D, 3D, character work, linear animation, mixed media and stop frame/motion… what more could you ask for?

via Summer 2012 Montage Reel | blog | jelly motion | jelly.

Related articles

• Jelly drives DSA theory test to a modern landscape (jellylondon.wordpress.com)

Jelly drives DSA theory test to a modern landscape

 

Jelly will be the driving force behind updated hazard perception clips in the British driving theory test.

The hazard perception test is the interactive section of the Driving Standards Agency’s (DSA) driving theory test and assesses new drivers on their ability to react to scenarios and obstacles they could meet whilst on the road. Using a formulated, unique approach, Jelly will be innovating 130 hyper-real computer-generated imagery (CGI) clips to replace the current live action footage.

For the last decade, Jelly – part of Three Blind Mice Limited – has produced innovative CGI solutions for commercial projects. As a format, CGI offers infinite control over environments, vehicles and characteristics of movement within each clip, as well as potentially increasing the commercial viability of the test in the future.

The update to the hazard perception test with modern computer generated imagery will be complete by the summer of 2013.

via Jelly drives DSA theory test to a modern landscape | blog | jelly motion | jelly.

 

it’s treat time!

Neil Duerden created these fun photo/illustration montages for the latest loyalty campaign by mobile communications brand, T-Mobile.

London advertising agency, Partners Andrews Aldridge got in touch with us for artwork for their digital marketing campaign, the T-Mobile Treat Van.

via it’s treat time! | jelly illustration | jelly.