The Great Freezer Expedition


jelly hello!

Today, we’re not referring to the very similar freezing British weather!

Global warming, protecting the environment, preventing unwanted waste, and saving energy appears to be a recurring theme.

Following on from Caroline Tomlinson’s illustrations for DEFRA, we’ve recently been working with WRAP (Waste & Resources Action Programme) on their latest Love Food Hate Waste campaign.

Matt Johnstone was asked to draw some components of a freezer, and a rather loveable Arctic Aunt character to guide the public on how to use their freezer effectively and uncover any urban myths…

We recommend you click here to check it out – there’s some really useful information on there!!

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